PowerPoint 品牌营销策划书 Logo Brand Marketing And Strategy Plan 陈述人：袁甜梦

Presentation on theme: "PowerPoint 品牌营销策划书 Logo Brand Marketing And Strategy Plan 陈述人：袁甜梦"— Presentation transcript:

1 PowerPoint 品牌营销策划书 Logo Brand Marketing And Strategy Plan 陈述人：袁甜梦
陈述时间：

2 CONTENTS 前言 Introduction 行业市场环境分析 Industry Market Environment Analysis
目标市场环境分析 Target Market Environment Analysis CONTENTS 竞品分析 Competitive Analysis 消费者分析 Consumer Analysis 品牌分析 Brand Analysis 战略设计 Strategic Design 品牌规划 Brand Plan

3 “ ” Introduction Introduction 前 言
目前XX公司拥有可乐,醒目,芬达,雪碧等碳酸饮料,拥有酷儿等果汁饮料.冰露纯净水自2002年投入市场以来没有像XX的其它饮料品牌那样以塑造品牌形象为核心展开广告宣传.像XX广告语:"抓住这感觉"雪碧的"晶晶亮,透心凉"已成为当下的时尚语.可冰露作为XX投入中国市场的饮料产品之一,却没有进行品牌运作,悄无声息的一夜之间就出现在了消费者眼前.做好冰露纯净水的广告策划,实施好其广告策略有助于塑造与XX公司相适应的冰露纯净水品牌形象,有助于提升冰露纯净水在消费者心中的地位 Introduction 前 言 ” Introduction

4 Industry Market Environment Analysis PLEASE 行业市场环境分析 ADD YOUR TITLE
HERE 微观环境要素 顾客 竞争者 社会公众 企业内部 营销中间商 企业的供应商 Please add something you need here. Please add something you need here. Please add something you need here. 人口 经济 政治 法律 科学技术 社会文化 自然地理 宏观环境要素 Please add something you need here. Please add something you need here. Please add something you need here.

5 Seo Consulting Mob Marketing Relationship
Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here.

6 Add Your Title 壹 贰 叁 肆 Add your subtitle Add your point Add your point
Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here.

7 1 Add your point Please add something you need here. Please add something you need here. Please add something you need here. 4 2 Add your point Add your point Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. 3 Add your point Please add something you need here. Please add something you need here. Please add something you need here.

8 PLEASE PLEASE PLEASE ADD YOUR TITLE ADD YOUR TITLE ADD YOUR TITLE HERE
Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here.

9 ＋14.8 －0.06 120％ 23％ Add Your Title PLEASE ADD YOUR TITLE HERE
add your point add your point HERE add your point add your point Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. 120％ 23％ add your point add your point add your point add your point

10 Please add something you need here. Please add something you need here.
01 Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. 02 Please add something you need here. Please add something you need here.

11 PLEASE ADD YOUR TITLE HERE ADD YOUR TITLE
Please add something you need here. Please add something you need here. Please add something you need here. one two three ADD YOUR TITLE Add Your Subtitle Please add something you need here. Please add something you need here. Please add something you need here. 40％ 25％ 90％

12 Please add something you need here. 03
01 Please add something you need here. Please add something you need here. Please add something you need here. 03 Please add something you need here. Please add something you need here. Please add something you need here. 02 Please add something you need here. Please add something you need here. Please add something you need here. 04 Please add something you need here. Please add something you need here. Please add something you need here.

13 Please add something you need here.
ADD YOUR TITLE HERE Please add something you need here. Please add something you need here. Please add something you need here. 120％ 80％ 70％

14 ” PLEASE ADD YOUR TITLE HERE
Please add something you need here. Please add something you need here. Please add something you need here. PLEASE ADD YOUR TITLE HERE Please add something you need here. Please add something you need here.

15 80％ 20％ PLEASE ADD YOUR TITLE HERE
add something you need here. Please add something you need add something you need Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here.

16 PLEASE ADD YOUR TITLE HERE
Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here. Please add something you need here.

17 更多精品PPT资源尽在—PPT宝藏！ 模板来自于