设计思维-应用创新 第七课 解决方案的选择和测试

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1 设计思维-应用创新 第七课 解决方案的选择和测试
设计思维-应用创新 第七课 解决方案的选择和测试

2 Scanning the Landscape
设计思维的流程和工具 Sensing Sensing ends in Reframed Issue Create Creation ends in ideas Develop Development ends in reality Explore Reframe Ideate Build Test Facts and Figures Connect the dots Brain Sketch Role Playing Scanning the Landscape Creative Question Idea Jackpot Story Boarding Wild Safari Reframing Bright Stars Road Map

3 方案的筛选

4 效果/影响力 可实现性

5 评判点 1 评判点 2 评判点 3 评判点 4 解决方案 1 解决方案 2 解决方案 3 解决方案 4

6 健康早餐 客户愿意购买服务/产品 客户数量庞大 便于使用 容易实现
每周送货上门 将服务提供给公司写字楼 和健身房合作 Great! OK Very Good Very Good Good Great! Very Good OK Great! Bad Good Good

7 Partner with Gyms and Yoga Studios
健康早餐 客户愿意购买服务/产品 客户数量庞大 便于使用 容易实现 Women Home Delivery Sell to Companies Partner with Gyms and Yoga Studios Great! OK Very Good Very Good We want to think deeply about the Criteria… These Criteria will help us understand the real differences between our ideas. There are MANY good solutions, and no “perfect” solution. Only different Options! Good Great! Very Good OK Great! Bad Good Good

8 方案的原型与测试

9

10 STORY BOARDING TAKE USERS THROUGH THE STORY FOR FEEDBAK AND CONCEPT IMPROVEMENT

11 Project Session